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'App of the Day' Increases Downloads by 1747%

Wednesday Oct 25th 2017 by Developer.com Staff

When Apple features a game or app in the App Store, downloads skyrocket.

A new report from Apptopia finds that mobile development teams whose apps are featured as Apple's App of the Day or Game of the Day see huge boosts in downloads. On average, apps received 1747 percent more downloads when featured as App of the Day, and games received 792 percent more downloads. The App of the Day is a new feature of iOS 11, which debuted a little more than a month ago.

In other app store news, Amazon has updated its Appstore app with a new design that emphasizes Amazon Coins.

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