By Mark Geene and Ross Garrett
Webhooks: Think of them as "don't call us, we'll call you" for the automated Web. Business events are the key pieces of data that enterprises, applications, and developers really care about. There are many ways of handling events, but using Webhooks is becoming the technology of choice amongst API providers and developers. Webhooks are event-driven APIs that enable developers to surpass many integration challenges, but, despite the unparalleled efficiency Webhooks offer to developers, and the majority of developers surveyed being in favor of them, most APIs still do not support Webhooks. Although the reason behind this might be chalked up to an intimidation factor, there's no reason for Webhooks not to become widely adopted in the coming year.
Cloud API integration platform Cloud Elements surveyed more than 107 public endpoints, 58 beta endpoints, 28,000 individual instances and upwards of 1.6 billion API calls for its State of API Integration Report 2017, revealing developers' preferences around events and synchronization, and examining how widespread (or not) Webhooks adoption is. The report's data was collected and analyzed between September 2016 and March 2017, and comes from Cloud Elements API integration platform and cites research provided by ProgrammableWeb API Directory, the Datanyze Market Share Report of 2016, and SmartBear's State of API Report 2016.
Mark Geene is CEO and Co-founder of Cloud Elements, and Ross Garrett is the Head of Product Marketing at Cloud Elements